Marketing with Twitter – an introduction

I created this presentation for a workshop I ran recently for around 20 different UK brands that were looking to use Twitter as part of their marketing mix.

Most of the companies had done very little in the way of marketing on Twitter and they were looking for guidance on how best to approach something that many just didn"€™t see the value in. It’s called Twitter Marketing Basics and looks at lots of examples of how companies are using Twitter with practical tips on how to setup or improve your existing Twitter account. It covers:

• What Twitter is
• Jargon buster
• Setting up your profiles
• The roles that Twitter can play
• How to write the perfect Tweet
• The Twitter ecosystem
• Managing and monitoring
• Who to follow

I hope you find something useful in this presentation. Drop me a line if you would like to know more or add any questions below. Thanks.